Everything. That’s kind of the point.
Six components. All of them handled by us. The only things we need from you are your expertise, your feedback, and your voice on the recordings.
Product Strategy
The strategic layer that determines whether any of the rest of it works. This is the part almost nobody does — and it’s why so many courses launch and go nowhere.
- Product Thesis document
- ICP definition and segmentation
- Transformation promise
- Full offer ladder — free front door through high-ticket
- Pricing strategy based on transformation value
- Buyer journey map, first touch through retention
- Success metrics
Curriculum Architecture
Your knowledge structured into something learnable, with a transformation arc rather than a content dump.
- Module and lesson structure
- Sequencing and pacing
- Quick-win module for the first 15 minutes
- Worksheets and implementation guides
- Assessments
- Progress trackers
- Student experience flow — onboarding, milestones, completion, support
- Structured recording plan so you’re not deciding what to say on camera
Platform Build
Full setup in Kajabi, Skool, or GoHighLevel — whichever fits the architecture. No preferred platform we push you into.
- Complete platform configuration
- Course, community, or membership build
- Student-facing experience and navigation
- Checkout and payment setup (Stripe)
- Integrations between platform, email, and checkout
- QA testing across the full stack
- Design aligned to your brand rather than platform defaults
Funnel & Copy
Written to sound like you, not like a template.
- Sales page
- Offer pages
- Opt-in / lead capture pages
- Checkout flow
- Email sequence copy
- Messaging matched to each stage of the buyer’s decision process
Automation
Wired and tested before a single person buys.
- Enrollment flows
- Onboarding sequences
- Nurture sequences
- Abandoned cart recovery
- Post-purchase and upsell flows
- Intake / waiver automation where the business needs it
- End-to-end testing
Launch & Optimization
Launch day is not the finish line.
- Launch plan built around your enrollment window
- Launch, nurture, and cart-close campaigns
- Organic content to feed the launch
- Post-launch performance review
- Optimization recommendations
- Version 2.0 roadmap
Where the line is, plainly.
- Professional video production, filming, and editing — you record; we structure and support.
- Audience building. We don’t manufacture demand out of nothing.
- Ongoing content production after launch — that’s the Content & Marketing Retainer at $2,000–$3,000/month.
- Paid ad management and spend.
- Ongoing platform maintenance after handoff.
Out-of-scope list is a draft — pending Hannah’s confirmation.
- Project-based, never hourly — cost ties to outcomes, not clocked time
- Typically 50% upfront
- Payment plans available for qualified clients
- We don’t discount. We add bonuses.
One scope. Everything in it.
Book a call and we’ll scope exactly what your build includes — and what it costs.
Free · 30 minutes · No pitch